Copywriter Portfolio Examples

A page that showcases a collection of beautiful and effective copywriter portfolio examples. These websites will inspire you to create your own portfolio.

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Melinda Barlow.

Strategy, copy & content.

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Matthew Deery

Berlin-based editor and copywriter with over 9 years of content marketing experience in startups and e-commerce.

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Cassidy Slockett

Native English Content Marketing Specialist

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How many samples should be in a copywriting portfolio?

The number of samples you include on your copywriting portfolio depends largely on how much experience you have. Generally, you want a minimum of around five samples of work, so potential clients can get an idea of your style and skill. For more experienced copywriters, it's helpful to include even more to give potential clients more evidence of your abilities. Try to showcase your best work that demonstrates the quality you are capable of.

How do I write a copywriting portfolio if I have no experience?

If you have no experience in copywriting, you can still create a portfolio to showcase your writing skills and get hired. Start by gathering samples of your best written work. This can include articles you’ve written, stories, scripts, or any other type of writing you’ve done. You can also create samples specifically for your portfolio. Try writing a blog post, a website page, or a press release.

What should a copywriting portfolio include?

A copywriting portfolio should include examples of your best work, such as blog posts, articles, website copy, press releases, or other samples. Make sure to include the following information in each example: the name of the client, the type of project, and the date it was completed. Showcase a variety of topics, writing styles, and types of clients to demonstrate your versatility. Additionally, your portfolio should include an overview of your copywriting experience and any other relevant information that could help you stand out from the competition. Finally, don't forget to include contact information!

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